OmniDecor® Glass Flatlay Photography

Off the back of our successful commission from renowned Italian glass manufacturer OmniDecor® to design four patterns for their Design glass range, Nexus Designs were engaged to develop imagery to communicate the new patterns – as well as products from five other glass ranges – to a global architect and designer audience.

Palette concepts were developed in a moodboard style that is similar to those constructed by the audience for their own clients. We designed hypothetical palettes using complimentary materials for six product ranges that fall into the categories – Design, Custom, Etched, Light, Backpainted and Textured. The moodboards were designed by our team and photographed here in Australia for release at the 2018 Glasstec International Fair in Düsseldorf, Germany.

Each palette was designed and materials chosen based on an interior environment most suitable to each product range. For instance, the bold colours, mirror finish and stone and brushed metal combination of Custom was based on a high-end Retail scenario. While the muted neutral tones and matt finishes in Backpainted were established with a sophisticated residential interior in mind.

Our full service journey with this forward thinking international company has resulted in a new, contemporary approach to communicating their product range which proved extremely successful at launch, garnering an extensive amount of customer enquiries.

Photography: Tomas Friml

Scope

  • Creative Direction
  • Photographic Styling
  • Photographic Art Direction
  • Surface Design
  • Colour & Finishes Selection