Rand Transport — HQ

Working alongside our interior designers, our brief was to define the business through the reception design and boardroom. Rand, a fast moving refrigerated storage and transport company, had no need for signage in the reception so we commissioned an abstract artwork by Australian artist, Peter Cole as the focal point for the space.

A neon light sculpture which illuminates the space, references the trucking routes throughout Australia highlighting each office location in colour.

The boardroom was enhanced with an environmental graphic that similarly showcases the destination routes. The bold moving streaks of colour portray a sense of movement in the space and lead you around the room to the viewing area showcasing the refrigerated storage facility below.

Photography: Parallax Photography

Scope

  • Creative Direction
  • Brand Development
  • Artwork Selection
  • Image Making
  • Environmental Graphics